Twilight Images & Residential Photography –
Adding twilight images to residential photography can make a huge difference in the response from on-line shoppers. When the consumer visits your real estate website to search for homes they are usually presented with an IDX search tool which allows them to query properties for sale that meet their specific interest. The page when called up displays a dozen or in some cases hundreds of image thumbnail size photo. You have about 15 seconds to capture their interest and hope the “click” your over listing and engage with you to ultimately select your residential property to physically visit. You hope the fall in love and your sitting across the table. After all that’s what your clients expect, that’s why they hired you!
What sets Realtors apart is their ability to effectively market your property and obtain top dollar for the seller. Your decision to hire a Realtor should never be made based on their fees. It’s all about the marketing. You can decide to sell your property at a true give away price but if the marketing isn’t reaching the market the home will just sit on the market. Inexperienced agents will suggest a price reduction and in the end the cheap discount broker cost you more money then if you hired an experienced “listing agent” and paid them 6-7% commission.
A critical piece of every real estate agent’s tool box is having an experienced professional architectural or real estate photographer available. The photography actually becomes one of the most important pieces of creating a successful marketing plan to sell any home. The quality of the images can make or break the effectiveness. You want images that can really reach out to the audience and draw them into the property. This takes skill and certainly the right equipment. Staging is very important. If your speaking with a Realtor about selling your property ask if they hire professional photographers and will you have my home staged for the event? Ask to see samples of the photographers work and ask if they can provide samples of printed media such as brochures so you can evaluate the level of their skill.
About Jeff McClintock
Jeff McClintock is an award winning Real Estate Architectural, Travel and Landscape photographer. He accepts assignments locally and internationally in the United States, Canada and Western Europe . Jeff McClintock’s images first started appearing in magazines and publications back in 1988. Over the years his images have appeared in Sierra Club, National Géographique, Best of Photography, Country, & 5280 Magazine. His images has been used to promote Travel through Visitor Bureau’s in Québec, Canada, Colorado, Wyoming & Pennsylvania.
Based out of Charlotte, North Carolina Jeff focuses his day to day energy providing high quality real estate images. His services for residential photography extend throughout the United States and Canada. Jeff routinely travels back & forth between Colorado and North Carolina providing high quality still image photos to Realtors, custom builders, architects, hotels, resorts, interior designers and home staging experts. Jeff’s images are used to assist his client’s personal marketing of their business and services. Many properties he photographs are owned by celebrities, and musical recording artists. He also shoots commercial images for businesses looking to expand, update their operations, through their marketing materials and or a company website. If your interested in photography services for you’re next project please contact us, we would be happy to discuss it with you!